Setting Up in Greece
1 July 2025
Table of Contents
Once seen as a market in recovery, Greece is now turning heads as one of Europe’s most dynamic investment destinations. With strong GDP growth, strategic reforms, and a steady rise in international interest, the country is stepping into 2025 with a renewed economic vision and real momentum.
For investors looking at Europe, Greece offers a rare combination of opportunity, access, and long-term potential across multiple sectors – from real estate and tourism to renewable energy and agriculture.
What Makes Greece Attractive to Investors in 2025?
Greece’s appeal lies in a few key ingredients:
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Strong post-crisis economic performance, with consistent GDP growth and decreasing unemployment
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Ongoing infrastructure upgrades and EU-backed digital transformation projects
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A strategic geographic position connecting Europe, Asia, and Africa
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A high quality of life that supports long-term residency, entrepreneurship, and relocation
Coupled with competitive tax incentives and property prices still below the European average, Greece is increasingly seen as a launchpad for regional and global ventures.
Key Sectors Driving Growth
Several sectors stand out for investors seeking long-term value:
1. Real Estate and the Greek Golden Visa
Foreign nationals can gain residency through the Greek Golden Visa program by investing as little as €250,000 in property (rising to €400,000–€500,000 in certain areas as of 2024). This program offers a five-year renewable permit and visa-free access to the Schengen Zone. Demand is especially high in Athens, Thessaloniki, and coastal tourism zones.
2. Tourism and Hospitality
Investing in Greek tourism has long been a safe bet, but the post-pandemic recovery has accelerated interest in eco-resorts, boutique hotels, and experiential travel. The industry now focuses on sustainability, digital integration, and year-round visitor engagement.
3. Renewable Energy
With abundant sun and wind, renewable energy in Greece is fast becoming a cornerstone of the country’s energy strategy. Solar, wind, and hybrid projects are attracting significant funding, aided by government incentives and EU green transition goals.
4. Agriculture and Agri-Tech
Agricultural investment in Greece continues to grow, particularly in exports such as olive oil, herbs, organic produce, and wine. Innovative agri-tech startups and sustainable farming initiatives are making this an increasingly modern and high-potential sector.
How to Invest in Greece: Legal Steps and Incentives
Foreign investors benefit from a relatively straightforward process, especially with support from local legal and financial advisors. Key steps include:
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Choosing the appropriate investment structure (property, business, fund, etc.)
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Engaging with certified legal representation
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Registering with Greek tax authorities
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Complying with local and EU regulatory frameworks
Greece also offers a wide range of investment incentives, such as tax breaks, fast-track licensing procedures, and co-funding through EU structural programs.
Challenges and Considerations
Like any market, Greece comes with a few challenges. Investors should be aware of:
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Bureaucratic delays, particularly in permits and licensing
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Regional variation in real estate values and infrastructure quality
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The importance of choosing experienced local partners and advisors
Still, the growing investor interest and success stories across sectors show that these challenges are manageable with the right strategy.
Looking Ahead
Greece is no longer just a lifestyle destination or a safe summer holiday choice. It is becoming a serious player in the global investment landscape. With opportunities spanning real estate, tourism, energy, and agriculture, and a welcoming regulatory environment, it is a moment for investors to act with confidence.
Whether you’re considering the Golden Visa, entering the renewable energy market, or exploring new agri-tech frontiers, Greece offers more than potential – it offers momentum.
