Angelos Stavrakis is the founder and CEO of Safesize, an Amsterdam-based company that wants to change the way we buy shoes worldwide.
SafeSize started as a technology startup with the aim of providing a solution to a fundamental problem faced by the global footwear market, which is estimated at $398 billion: “What is the right shoe size?”

The company has developed a ‘virtual fitting’ technology, which uses special treadmills to scan shoes and feet in 3D, and uses algorithms to suggest the right shoe size. Safesize has more than € 26 million in funding and has already collected features for millions of shoes from 1,500 brands in Europe, America, and Asia. Last March, the increased needs of Safesize led to the creation of a Research and Development team in Greece.