George Hadjigeorgiou, the Co-Founder and CEO of Skroutz.gr, is an engineer by education and at heart, driven by a passion for designing and creating across various realms, from machinery to software, teams, and organizations. His fascination lies in scientific problem-solving and empowering individuals to form impactful teams. Steering the helm of Skroutz since its inception in 2005, George’s journey began with a personal quest to simplify online shopping, leading to the birth of Greece’s leading marketplace.
What began as an experiment to test his engineering prowess evolved into a service aiding millions daily, aiming to democratize online shopping globally. Skroutz’s genesis as a price-comparison website sprung from George Chatzigeorgiou’s insightful observation of a market. Not until 2020 did Skroutz secure its first VC investment, aligning with CVC Capital Partners. Pioneering online shopping in Greece, Skroutz transcends mere marketplace status, aiming to cultivate a shopping community offering inspiration and guidance across various channels.